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AITA SHOWROOM

AITA

SHANGHAI, CHINA

一家以全球化高端自行车定制及服饰的展厅项目位于上海市衡山路8号。

用艺术品成列的形式为宾客带来专属升华的体验同时结合改装创新的自行车升华空间。

​自行车的工业传承持续性的承载在AITA的展厅之中,并且以定制金属的大面积铺盖方式与原有建筑水泥的碰撞下形成整体展厅的自有风格。

A global high-end bicycle customization and apparel showroom project located at 8 Hengshan Road, Shanghai.

In the form of artworks provide guests with an exclusive sublimation experience combined with a modified and innovative bicycle sublimation space.

The industrial heritage of bicycles is continuously carried in AITA's showroom, and the large area covered with custom metal collides with the existing building cement to form the overall showroom's own style.

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维修间的状态以工具间和手术室的风格为创意基础,为了更好,更专注的为技师打造自用空间。

与建筑外的环境互联,创建了顾客与技师的相互沟通,更深的理解AITA顾客的需求和理念。

​纯净的张拉膜天花以最简单的手法为技师创造了均匀的光感。两根金属立柱为技师的改装需求创造了更多的可能性同时也延续了北京AITA最初的初心。

The state of the Maintains Room is based on the style of the tool room and the operating room as a creative basis, in order to better and more focused on creating a space for the technician's own use.

The interconnection with the environment outside the building creates a mutual communication between customers and technicians, and a deeper understanding of the needs and philosophy of AITA customers.

The pure tensioned membrane ceiling creates a uniform sense of light for the technicians with the simplest of techniques. The two metal columns create more possibilities for the technicians' modification needs and also continue the original intention of AITA Beijing.

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整体空间以围绕一张长桌的极简表现工艺挑战着当代的建筑及施工工艺。

在赋予动线的同时也结合了产品展示,自行车成列,休息及洽谈的多功能使用。给予一张工艺产品下长桌更多的定义和意义。

咖啡区高端的设备在提供顾客饮用的需求同时也表现着AITA的服务和态度。

​​而大面积的空间留白也为未来空间的陈列,活动,氛围熏陶均提供了呼吸的角度。

The overall space challenges contemporary architecture and construction techniques with a minimalist expression around a long table. While giving a dynamic line, it also combines the multi-functional use of product display, bicycle arrangement, rest and negotiation. It gives more definition and meaning to a long table under a craft product.

The high-end equipment in the coffee area provides customers with drinking needs and also shows the service and attitude of AITA. The large area of white space also provides a breathing angle for future display, activities and atmosphere.

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户外的外摆区域则采用了同样的设计语言,并通过违和的摆放形成独立的休息区域。

室内的金属工业感与原始建筑水泥的裸露碰撞,室外则采用了金属工业感与传统建筑的风格碰撞。

看似相互对立的状态却又保持着连贯和一致性。

The outdoor pendulum area adopts the same design language and forms a separate resting area through the defiant placement.

The interior collides with the bare metal industrial feel of the original building concrete, while the exterior adopts a collision of metal industrial feel with the style of traditional architecture.

The seemingly opposing states remain coherent and consistent​.

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高端自行车服饰的成列区域以最纯粹的手工工艺打造出以匠心精神的钢制衣架。

为了确保空间的最终施工保障,在与现场的状况下最大尺度的分割金属,同时结合消防喷淋的落位大大减少最终施工的不确定性。

​统一的设计语言和简洁内敛的运用更多的突出产品的本身同时又有力碰撞。

High-end cycling apparel formation area is created with the purest hand craftsmanship to create a steel hanger with the spirit of craftsmanship.

In order to ensure the final construction guarantee of the space, the metal is divided in the maximum scale with the condition of the site, while combining with the fire sprinkler fall greatly reduces the uncertainty of the final construction.

The unified design language and the simple and introspective use of more highlight the product itself and at the same time powerful collision.

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